AI Insights · Timothy · January 2022
Top 5 Books and Reference Apps Performance in Switzerland Q4 2021
Discover the performance trends of the top 5 Books and Reference apps on a unified platform in Switzerland during Q4 2021, including weekly downloads, revenue, and active users.
In the fourth quarter of 2021, the top 5 Books and Reference applications in Switzerland saw varied performance in terms of weekly downloads, revenue, and active users. The data, sourced from Sensor Tower, provides a detailed look at these trends.
GALATEA: Novels & Audiobooks experienced a notable increase in weekly revenue, peaking at approximately $9.8K in the final week of December. Weekly downloads saw a significant dip mid-quarter, dropping to 250 in early December, before recovering to 765 by the end of the month. Active users fluctuated, starting at 3.2K in late September and rising to 5.2K by the end of December.
WebNovel showed a consistent increase in weekly revenue, reaching a high of $2.2K in the first week of November. Downloads remained relatively stable, with a slight uptick towards the end of December, peaking at 162. Active users also increased gradually, growing from 461 in late September to 525 by the end of December.
Hinovel saw a steady rise in weekly revenue, hitting a high of $2.3K in mid-December. Downloads varied, with a peak of 371 in mid-November, and a low of 56 in the week of December 20. Active users followed a similar pattern, peaking at 563 in late November before ending the quarter at 430.
Dreame-Read Romance Stories experienced a significant boost in revenue, peaking at $2.5K in the final week of December. Downloads were highest in late October at 248 and saw another peak at the end of December with 245. Active users showed a steady increase, starting at 1.3K in late September and reaching 1.6K by the end of December.
Finally, MyHeritage: Family Tree & DNA demonstrated fluctuating revenue, peaking at $3.6K in the final week of December. Downloads remained relatively stable, with a slight increase towards the end of December, peaking at 364. Active users showed minor fluctuations, stabilizing around 1.8K to 1.9K throughout the quarter.
For more detailed insights and data, visit Sensor Tower.